WEST END HOUSE GIRLS CAMP / I AM

The West End House Girls Camp is truly an amazing place. They exist to provide underprivileged girls with a refuge each summer. An opportunity to experience the simple joy of camp. They reached out for help with their branding to raise awareness and inspire donations. We created an identity system and integrated campaign that put the voice of the campers front and center. The idea was that what you get out of this camp, you take with you long after summer ends.  

hero.jpg
Thank you for all the work that you and your team have done for the WEHGC. We couldn’t be more pleased with our new branding. It has meant so much to us and has re-energized our efforts to grow and support more and more girls. We couldn’t have asked for more or for a better representation of who we are and strive to be. 
— Laurie Kaplan, Founder, West End House Girls Camp

MANIFESTO VIDEO

BRANDING

branding.jpg
tshirts.jpg
1_Page_07.jpg
wehgc3.jpg
Canvas-Tote-Bag-MockUp.png
1_Page_09.jpg

POSTERS

wehgc.jpg
postercollage_1.jpg
posters.jpg

WEBSITE

website.jpg

PHOTOGRAPHY